SALLY R. KIM, CEO



Anthropologist, epidemiologist, consultant, innovator, strategist, marketer - there’s rarely a category Sally hasn’t touched.

She’s a master of understanding business, delivering results, and building the future.

With both client and agency expertise spanning 15 years, Sally has held leadership roles at top global companies in strategic partnerships, retail & experiential marketing, brand and product marketing as well as consumer insights and innovation.

Her impressive roster of companies includes Samsung Electronics, Microsoft, PepsiCo, T-Mobile USA, and McCann-Erickson New York.

Most recently Sally was Director of Olympics Marketing for Samsung Mobile HQ in South Korea and Founding Partner at Goodification New York, a brand strategy studio.

Currently, Sally is CEO and founder of FAVORITE DISCOVERY, a creative holdings venture company.

Before marketing Sally was an epidemiologist and anthropologist for NYC Department of Health and Harvard Medical school.

She attended Johns Hopkins University, University of Rochester, and Harvard University.